is a premier digital marketing and customer experience agency.
We nurture engagement and create lifelong advocates for your brand.
Engaging Marketing, Maximum Sales
Research suggests that 90% of the decision making process is complete before a B2B customer ever engages a salesperson.
Consumers are driven to purchase by online research, digital marketing and social influencers; all multi-touch engagements along an ever increasing customer journey.
Success is born out of a co-ordinated approach across all channels, but it’s easy to get lost in the overwhelming number of methods for reaching your audience and the complicated technology choices. We can advise you on the best available tools and strategic partners to help you and your business succeed.
Client successes from previous campaigns include:
- Sustained 40% month-on-month growth in website traffic during the first months of a brand’s launch.
- Email open rates as high as 67.9% and click-throughs of 8.1% or higher in targeted campaigns.
- +1M Units moved on a new brand launch in the first year.
of the decision making process is complete before a B2B stakeholder ever engages a salesperson
of all emails are opened on mobile devices
Connect with your customers across digital channels
Almost half of all emails are opened on mobile devices. Yet 39% of marketers say they have no strategy for mobile email, and only 11% of emails are optimized for mobile.
Consumers have long ago gone mobile but few brands have kept up.
To find successful online, a brand’s digital marketing campaigns must be highly targeted and integrated across channels in order to reach and engage with the modern consumer.
Maximize ROI and avoid over commitment on marketing strategies
Only 8% of companies have an email marketing team, despite the fact it is the platform that the delivers the highest ROI of any digital marketing tactic.
Mercury brings the latest marketing knowledge to help you define, prioritize and achieve your marketing and business goals. With our processes you’ll be able to move fast, adapt quickly, and re-prioritize your marketing efforts continuously based on ROI.
Mercury’s strategic consulting will enable you to keep pace with market dynamics, learn about your audience and rapidly build brand engagement and revenue at the lowest possible cost.
of companies have an email marketing team
Customer experience tools, training, workshops, experiments and consulting services to help you nurture lifelong advocates for your business.Go to Mercury Labs